Associated Students Incorporated (ASI) was founded on the idea of creating an inclusive environment for students by students, to learn, grow and participate on campus, or as its vision statement says, becoming an organization dedicated to “enhancing the student experience.”
The concept for the “You Belong Here” campaign came from Patricia Guevarra, lead student writer/editor of ASI MDPR. “When my colleagues and I were tasked with creating and pitching a new ASI campaign for the 2016-17 school year, I thought about what I would want to see and hear if I was a new student on campus. As someone who used to be the typical commuter student, I never felt like I had a real connection to CPP before I joined ASI, so when I did my research and found that only 44 percent of high school students felt positive about going to college, I knew that ASI had an obligation to boost that number to 100 and make every Bronco that steps onto this campus feel like they belong here, because they do,” Guevarra said. “ASI’s vision statement is ‘enhancing the student experience’, and that starts with fostering a sense of belonging so that students never feel isolated at a place that should serve as their second home.
In an effort to reach out to students and help them find their belonging on campus through ASI, MDPR is hosting the quarterly event ASI Presents: The Student Experience. The event will feature a custom presentation for each quarter from the Fab Five team, which encompasses the many ways for students to get involved with ASI; free prizes and food; an opportunity drawing; and information booths from various ASI departments, allowing for students to have one-on-one conversations with ASI student leaders and staff.
To further support the mission of the campaign, ASI will also implement video campaigns such as the “You Belong Here” campaign video, where current and former students of ASI provide testimonies about their personal experiences through ASI; continue to offer student employment and internship opportunities; and give students a behind-the-scenes look at ASI Student Government with a quarterly address, “ASI on the Fly” from ASI President, Uriah Sanders.
Catch the first session of ASI Presents: The Student Experience on Thursday, October 27 from noon to 1 p.m. in the Bronco Student Center, Ursa Major AB (BSC, Bldg. 35-2611AB). For more information about the “You Belong Here” campaign, click here.
