Liz Roosa Millar, ASI Executive Director
Roosa Millar earned a doctorate in higher education administration from Pennsylvania State University, a master’s in recreation administration from the University of Northern Colorado and a bachelor’s in liberal arts from the University of Montana. She brings 20 years of experience in higher education, serving as director of the University Center at the University of Montana; director of the Center for Student Activities and Programming at Penn State; director of Student Unions and Activities, and director of Campus Recreation and Health, Physical Education and Recreation Complex at Montana Tech of the University of Montana. Roosa Millar has an unwavering dedication to student success. During her time as the director of University Center, she established the Student Involvement Network (SIN), a paid student-run programming board charged with developing engaging student events, activities and educational opportunities. She is involved in the National Association of Student Personnel Administrators and ACUI, the Association of College Unions International. In her new role with ASI, she will be responsible for the overall management and administration of the corporation; financial services and budget matters; human resources, marketing, design and public relations; and IT services provided by the university, as well as the operations of the Bronco Student Center (Bldg. 35), Bronco Recreation and Intramural Complex (Bldg. 42) and Children’s Center (Bldg. 116).
Kimberly Sumida, Communications, Social Media and External Relations Coordinator, Marketing, Design and Public Relations
Kimberly Sumida is a Cal Poly Pomona (CPP) alumna, having graduated in 2011 with a Bachelor of Science degree in communications with an emphasis in public relations. After graduation, Sumida worked freelance from 2011 to 2013 as the PR specialist for Guerilla Union (GU), a corporation that specialized in organizing hip-hop music festivals nationwide. Her position with GU originally started as a marketing internship in 2010 which she applied for after being encouraged to do so by Karlo Arenas, an ASI program assistant who she met during her time as a student with ASI. In 2012, Sumida simultaneously worked for Hand and Nail Harmony, a worldwide gel nail polish company. She held the position of marketing assistant before she was quickly promoted to associate brand manager, where she managed the Artistic Nail Design brand from product development and advertisements to marketing and public relations. In 2013, Sumida started her role as communications and social media coordinator with ASI. Some of her most notable projects include the development of the three-year “Recharge” campaign for the BRIC and The Student Experience, an award-winning quarterly program that is geared towards educating students about the numerous ways in which they can be actively involved with ASI. In July 2017, Sumida was appointed to the communications, social media and external relations coordinator, where she will serve as the liaison between ASI and CPP’s Alumni Affairs. As an ASI alumni herself, Sumida is excited to connect to fellow ASI alum and create relationships between ASI and its alumni community.
Janet Castro, Reservations Coordinator, Conference and Events Services
Janet Castro joined the ASI team as the new reservations coordinator in September. She previously worked at Cal State San Bernardino’s (CSUSB) student union for three years. During her time at the student union, she worked as a student assistant in operations and transitioned to services coordinator after receiving her Bachelor of Arts in communication. While serving as services coordinator, she supervised the games room, information desk, audio-visual technicians and building managers. She is currently finishing up her graduate degree at CSUSB and is set to receive her Master of Arts in communication this December. During her graduate program, she taught two undergraduate courses in public speaking and won the 2017 Outstanding Graduate Teaching Associate of the Year award from her department. As a student-assistant turned pro-staff, Janet hopes to be the mentor for others that she has met during her involvement with ASI.